Factset is a leading provider of financial data and analytics, offering instant access to information to thousands of financial professionals around the globe. Following significant changes and consolidation within financial markets they wished to update their contact databases. Due to our knowledge of financial markets FactSet asked Axiall to undertake a company mapping programme to identify key individuals in most of the major UK and Ireland-based financial institutions. Nicola Noble, Marketing Specialist, said “Axiall had previously delivered successful campaigns for FactSet in this market. On this occasion we asked them to identify several hundred individuals across a large number of buy- and sell-side companies and institutions. They exceeded every agreed objective and achieved 100% coverage of the target organisations. They worked with us closely throughout the programme, keeping us informed of progress and delivering a valuable final analysis of the outcomes. I would be happy to recommend Axiall for their professionalism and the quality of their service delivery.” [/av_textblock]